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Below are some of the common questions we get asked on a day to day basis. Its a great place to start if your looking to engage us on a project as it pretty much covers all the basics.

I really don’t know where to start building a new website, can you help?

Sure thats what we do, and we've worked with hundreds of clients over the past 10 years doing just that!!

Have a look through the FAQ's below and then head over to our approach section to learn more about how we work with you on projects.

Want to know more then give us a call on 02 6655 4111 and we can arrange one of our face to face (or by skype) discovery sessions to pin point what your after and put together a solution to suit your needs & budget.

I’ve got a website already, can you update that for me and refresh the look?

We can certainly have a look and give you an honest answer based on your current sites construction & performance and usability. Ultimately we find that older sites rarely meet the longterm goals of your business and therefore starting from scratch is hugely beneficial to you and your team.

How much does a website cost?

As with any service the cost depends on what you ultimately want from us.

Generally a standard business website, including strategy, design and development starts around the $5000 mark.

A new brand/logo, including strategy, design, business cards and final logo assets starts at around $1200.

How long does it take to design and build a website?

On average a basic business website normally takes around 4-6 weeks from beginning to end, depending on the complexity & functionality of the job.

Larger sites with more complex features & more content will take much longer.

We’ll give you a detailed timeline when we start a project.

Will my website work on mobile phones?

Its critical that every new website launched is mobile & tablet friendly, in fact if your site isn’t Google will already be penalizing you. We use a “responsive mobile framework” which adapts its layout depending on the size of the device your website is viewed on. This means we can provide unique features such as slide in menus and click to call on mobiles, essentially making it super easy for your customer to engage with you online.

Why do you use WordPress?

WordPress is open source content management software and currently powers around 25% of all websites on the Internet. The project is contributed to by tens of thousands of developers all over the world and is growing from strength to strength. WordPress allows us to develop flexible and customisable websites to modern standards and observes web development best practices. Furthermore the community of web developers that use WordPress reaches far and wide and allows us to tap in to this collective intelligence and bring that wealth of experience to your project.

Where is the website hosted?

We normally host your website for you as we have our own business grade Australian server.

If you wish to use your own hosting server, we are more than happy to liaise with your current provider.

Who do I call if something goes wrong with the website or I can’t figure something out?

Provided you subscribe to one of our ongoing website care plans, we will be your first point of call should something go wrong with your website. if you'd rather just use us every once in a while we can provide support at our standard studio rate.

What happens after the website is launched?

Once your website is launched, we will provide 14 days of support to make sure any technical issues have been ironed out and that you are confident using your new website. After this you will need to subscribe to one of our ongoing website care plans to make sure your website is looked after and maintained. These website care plans include updating your software, regular backups, security checks and making sure your website is online and open for business 24/7/365.

More information on our website care plans is available upon request.

How long will it take to appear at the top of Google?

The time it takes for your website to appear on page 1 of Google depends on a number of factors. It depends on the search phrase people are using to find your website and the number of other websites that are also available for those search phrases. Nobody can truly say how long it will take for your website to appear at the top of search engine results pages (including people who actually work for Google), however there are a number of factors that can improve your chances. Building your website on WordPress is a good start as WordPress has some great Search Engine Optimisation fundamentals built-in. Creating unique and interesting content on a regular basis for your website is also critical to increase your visibility amongst search engines. Launching your website and then forgetting about it is a surefire way to get lost amongst the noise.

We are happy to talk to more about your search engine strategy if we haven’t already.

How will I know if anyone is visiting my website?

We will install Google analytics software on your new website and show you how to log into your Google analytics account where you can see a wide range of statistics about your website including number of visits, page views than the amount of time people are spending on your website.

Once you subscribe to one of our website care plans you will also receive more detailed analysis about your website performance and recommendations on how to improve.

What happens if I want to add some features to the website while you’re building it?

Whilst we like to be flexible and responsive to your needs, we also like to deliver what we promise within the time frames and budgets we have allowed.

If you want us to add new features to your website while we are building it, will most likely ask why? If we all agree that your new request will help us achieve our objectives then we will be more than happy to oblige. If your new feature is something you would like to add to your website but is not directly tied to your original objectives then we will suggest to schedule it for a second iteration of the website once it has been launched. This will require a new proposal.

Do you provide eCommerce/Online Stores?

Definitely, we have built a number of commerce stores for our customers with all kinds of features from on site secure payments to custom catalogues.

Will I be able to update content myself?

All our sites are built on a Content Management System which allows you to login and update your content.

With basic computer skills you will be able to add and edit text, images, blog posts or products.

All you need is an internet connection and a web browser.

Do you provide training?

Yes of course we’ll show you how to manage your website on a day to day basis. We'll also give you a printable e-book covering all the basic tasks involved. If you’d rather we dealt with that side then we also offer monthly care packages where we do the lot.

Can you update content on my website for me?

You bet, many of our clients simply email us their updates and we action them each month, saving you time and money. We have a range of website updates packages that include content updates, security monitoring & software updates.

Will you maintain the website after it’s built?

Absolutely, keeping your website up to date is critical to its success which is why we have our care plans for our clients. Our monthly website plans include everything you need to build traffic and boost online success.

What is Search Engine Optimisation (SEO)?

Search Engine Optimisation is a process that helps to get your website listed closer to the top of search engine results on search engines such as Google.

The higher up your site appears in search results the more chance you have of grabbing potential customers’ attention.

There are many factors that play a part in search engine results and good SEO. One of the most important is the text (or copy) you use on pages and posts.

For best results you should focus on relevant and keyword rich content.

Do you write the content for my site?

We don’t provide content but we can put you in contact with a copywriter who specialises in online content creation if needed.

How should i provide text content?

Text can be supplied in a plain text or Word document. PDFs are not accepted. if you have Dropbox even better as we can share files and work on them collaboratively.

Do you supply images for my site?

No we don’t but we have a number of incredible photographers we can put you in touch with, who we work with on a daily basis and understand the web.

How should i provide images?

Images should be supplied in high resolution – at least 1200px wide. Design layouts should be in 1 layered PSD file.

Images can be sent via Dropbox, Google Drive or your file sharing system of choice.

Can you help me with Social Media and Email Marketing?

Absolutley, we can help and advise the best way to make the most of the right channels to suit your target market.

Can you design my logo?

You bet, branding is the core of any project and we can handle everything from the strategy to the design of your business brand.

Hosting and Domains

Do I need a domain name and website hosting?

Yes you need both but don’t stress we can register your domain for you and set up your hosting and emails for you.

What is a domain name?

A domain name is the address of your website on the internet and will look something like

Domain names are registered for at least 2 years at a time.

What is website hosting?

Website hosting is essential a secure computer housed in a data centre that contains all your website files and email accounts.

Can I use my own hosting?

yes you can, however not all hosting providers are able to support content management systems.

Does your web hosting include email?

Yes our servers do include email.

Do you do other things apart from branding & websites?

Absolutely we cover everything you need to promote your business online and in print.

So if you need email newsletter templates, graphic design, artwork for print or business cards give us a call on 02 6655 4111.



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No. 290 Spruce Street New York,
New York, United States


+44 (0) 910-626-85255